With the expansion of urban scale and the emergence of multiple major areas in the city, emphasis has been placed on the expression form of advertising content and how to make it more visually impactful. Outdoor advertising machines, on the other hand, break down, reorganize, and adjust the complete content of traditional media, showcasing vibrant colors, dynamic visuals, and three-dimensional sound that impact the visual experience of customers, repeatedly spreading various commercial or public welfare content. At the same time, by locking in the specific life path of the masses, subconsciously and repeatedly influencing them for a long time, it becomes a part of their daily habits.
Compared to traditional static media advertisements such as posters and printed advertisements, outdoor high brightness LCD screen advertising machines have more advantages. Outdoor advertising machines are not only more eye-catching and attractive, but also have no printing cost. For example, outdoor advertising machines can remotely upload new content without the need for technical personnel to operate different websites to replace advertisements. Outdoor advertising machines also have many unique advantages. Below, the editor will introduce some of the unique core advantages of outdoor advertising machines.
1、 High definition LCD display screen
Outdoor advertising machine is a product used for outdoor use. The first requirement is to have a high-definition, high brightness, waterproof and dustproof LCD screen for outdoor use. The brightness should be basically 1500-2000cd/㎡, and it is best to use LED backlight for a long service life. Initially, it was necessary to select a legitimate liquid crystal industrial grade A screen, preferably a large brand LCD screen.
2、 Stable power supply
When choosing an outdoor advertising machine, in addition to selecting a legitimate LCD industrial grade A-screen, a good power supply is also important. Due to the imperfect market system, there are many cases of uneven products on the market. Choosing an outdoor advertising machine produced by a legitimate manufacturer, with guaranteed after-sales service, the lifespan of a typical outdoor advertising machine can reach 6-10 years or even longer.

3、 Outdoor cooling solutions
In the outdoors, we have to face the test of the four seasons, the heat in summer and the cold in winter, which puts forward requirements for the heat dissipation solution of outdoor advertising machines. Therefore, when choosing outdoor advertising machines, we should focus on understanding how advertising machine manufacturers solve heat dissipation. You can examine whether its heat dissipation is calculated, and secondly, whether it has equipment for heat dissipation and solar radiation testing, all of which have a great impact on the quality of your product.
4、 Structural design
The protection level of outdoor equipment should meet IP65, and it should have professional heat dissipation channels, convenient maintenance methods, and a sturdy anti-theft structure. The overall structure of the machine adopts internationally recognized environmentally friendly steel, and the appearance is sprayed with high-quality outdoor powder, with a durability of more than 10 years. The precise shielding structure ensures that the radiation of the entire machine meets relevant international standards.
The above content is an overview of the unique core advantages of outdoor high brightness screen advertising machines. With the rapid rise of the outdoor new media industry, outdoor advertising machines are highly favored by domestic and foreign markets, attracting a large number of advertising media companies and other practitioners to enter the outdoor industry. People are full of infinite aspirations for the future development of outdoor advertising machines. Traditional outdoor media communication tools such as road signs, light boxes, single pillars, and neon lights, which have a single form of expression, can no longer meet the needs of the audience. The emergence of outdoor advertising machines is becoming a mainstream trend in outdoor communication.
Ruxin Gaoliang is committed to creating long-term value for our customers. We are a high-quality domestic LCD display manufacturer with 13 years of experience in research, development, production, and sales, specializing in various types such as high brightness screens, bar screens, and small-sized LCD screens. We provide one-on-one professional services for you.